The World Anti-Doping Agency releases 'Say NO! To Doping' video
The 30-second clip emphasizes the true values of sport and delivers a very clear message that genuine sport success and enjoyment comes only through hard work and fair play, not through doping.
SAY NO! TO DOPING is an awareness campaign for organizations to unite behind in support of doping-free sport. The campaign is versatile and creative. It lets stakeholders customize an approach that best fits their needs and their resources.
Sport and anti-doping communities can show their commitment to clean sport by incorporating the SAY NO! TO DOPING logo and the
color green in their competition venues, on uniforms, promotional
materials and sports equipment. This will draw attention to the
importance of promoting the Play True message of respect and
fair play.
The color green is used by WADA to promote clean sport. It
represents a healthy, natural environment and the field of play.
Because green is not typically used for sports equipment, it stands
out and helps generate awareness for SAY NO! TO DOPING.
The World Anti-Doping Agency's (WADA) mission is to lead a collaborative worldwide campaign for doping-free sport.
WADA was established in 1999 as an international independent agency composed and funded equally by the sport movement and governments of the world. Its key activities include scientific research, education, development of anti-doping capacities, and monitoring of the World Anti Doping Code (Code) – the document harmonizing anti-doping policies in all sports and all countries. WADA is a Swiss private law Foundation. Its seat is in Lausanne, Switzerland, and its headquarters are in Montreal, Canada.
WADA works towards a vision of a world where all athletes compete in a doping-free sporting environment.
